We’ve done enough transactions to know how much time and effort it takes us to help clients buy and sell homes. We keep our expenses at rock bottom and still earn a fair profit. The rest we pass onto you.
Consumers are doing more of the legwork. With our ‘new listings email program’, oftentimes clients find new listings online before we do. The amount of time we have to spend on each transaction is far less than it used to be.
Real estate agents get paid based on a percentage of each sale. Given the huge increase in home prices in the bay area over the past 10 years, that percentage has gotten to be a big amount of money. We did the math, and at current prices, our services don’t need to be 3% of the price of a home to provide you full service yet remain profitable.
Traditional real estate brokerages are members of large regional and national franchises and pay large fees for branding and advertising. They also pay for expensive offices that give them exposure. |